continuing on from my previous post upon the history of the news broadcast, this pice looks at modern news journalism in its intricacy and the rise of the standard style of news broadcasting.
the rise of modern news
modern news broadcasting developed from a mixture of the early Live television news and Newsreels, the prepackaged newsreel format slotted into the live braudcasts as the stye developed, coming into its own in the early nineties.
hard/soft format
British news broadcasts then began to use a hard/soft/hard format to order their packages, using hard-hitting stories early and in the middle of the broadcast, often ending upon a soft story so as to not overly frighten the audience. As news broadcasting became more sensationalist, this format became standardised,. this was likely due to the 'hard format' stores slightly scaring and/or shocking the audiance.
American news is even further sensationalised when compared to the relatively speaking reserved British broadcasts. american news media is also often heavily biased towards one political party, FOX news and CNN are good examples of this as they each lean in opposition to each other.
over the years since the 'standard' news format developed these tw channels have over sensationalized their broadcasts to the point that american news media appears to be a pastiche of the British equivalent. compare FOX News' broadcast, and the BBC broadcasts regarding the ebola infection.
FOX News reporting:
Fox news uses deliberately alarmist language, it rarely visualises ts story and doesn't especially write to the screen, preferring to present images almost as if in conversation, it overblows Ebola's dangers and doesn't present the myriad ways in which those involved are identifying and minimising risk.
BBC news reporting:
This braudcast asks the question "is ebola a global emergency?, it then expresses all the risks and safety precautions applied in detail, deliberately calmly and factually, this method helps to avoid panic rather than inciting it.
the reason these examples are important is to show the variances in the format, modern news broadcasts share a format but not a tone, or a style. every news broadcaster has its own variance on the theme.
News as a genre is varied and complex, in my next post I have examined a singular news broadcast so as to gpo into detail about the codes and conventions of news broadcasting.
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